Business Architecture: Strategy Execution’s Secret Weapon by Brian Cameron

Failure to execute strategy is the most significant management challenge facing public and private organizations in the 21st century. In fact, according to economist Michael Porter, more than 80% of organizations do not successfully execute their business strategies! Porter estimates that in 70% of these cases, the reason is not the strategy itself, but bad execution. Most organizations have a strategy, but few are able to align strategic objectives and tactical demands to successfully execute the strategy and drive change. Developing a blueprint of the enterprise that provides a common understanding of the organization is a core component of the strategy execution and transformational change process. The discipline of business architecture enables companies to see where they are, where they want to be, and how to achieve the end goal. The business architecture skill set has the potential to be the bridge between strategy and execution that is missing or poorly functioning in many organizations today. Discover why it’s vital to develop a blueprint of your enterprise that provides a common understanding of the organization, and why this needs to be a core component of the strategy execution and transformational change process. Learn how the discipline of business architecture enables companies to see where they are, where they want to be, and how to achieve the end goal.