YOUR HOSTS

“How we advance accountability using Business Architecture“

Tanisha Fitts
VP Director, Business Process Optimization

Business Architecture at T. Rowe Price was not a linear, well-thought-out business strategy to create a business architecture practice or team. Business Architecture literally became an overnight strategic necessity as our Fortune 500 financial services firm had doubled in size and expanded to serve clients in over 50 countries in less than 4 years. This is the story and lessons learned of how a swat team of four associates with no Business Architecture training or backgrounds came together to become a business architecture practice and in less than 2 years and enabled a global, organization-wide dialogue on accountability and capability ownership – a foundational journey that has yielded significant business value for T. Rowe Price – and is positioned to pay dividends for years to come.

“The practical application of Business Architecture“

Krishan Jogia
Strategist and Business Architect

When people hear the term Business Architecture, it can cause confusion. The term means different things to practitioners, particularly Business Analysts, Enterprise Architects and Technology Architects, where the lines between disciplines can seem quite blurred. In this presentation, Krishan aims to demystify Business Architecture concepts using government and private sector case studies to demonstrate its practical application. Krishan will illustrate how his multidisciplinary team contributes to delivering successful outcomes for organisations using Business Architecture at the core.

“Establishing the right company culture to apply Business Architecture“

Iain Windle
Enterprise Business Architect

Realizing successful outcomes using business architecture relies on a company culture that understands, trusts, and works with the people, methods and materials involved. This practical talk describes some emerging ways in which Schroders Investment Management has actively sought to influence an inclusive, participative culture to enable business architecture use across the firm.

“How Business Value Engineering Unlocks The Potential of Digital Transformation“

Terry Roach
Capsifi – Founder & CEO

This session will provide you with an overview of how Business Value Engineering helps align stakeholders and delivers the basis for successful change efforts. Business Value Engineering involves understanding how stakeholders perceive value before using that insight to shape the vision for future state offerings and then optimizing the steps needed to get there.

“Does your architecture deliver real business value? Master the challenge of creating a future-proof“

Daniel Hebda
Chief Strategy Officer, MEGA International

The past couple of years have proved that businesses that are able to pivot rapidly can accelerate investment, strengthen their resiliency, quickly scale, and meet the digital world’s furious pace of change. All this is made possible by having a modern well-designed business architecture. In this session, you’ll learn how architects are key contributors to building an agile, resilient, forward-thinking architecture that delivers real business value and future-proof the enterprise. Join us for practical tips and insights on how to create a lean, adaptive, and modern business architecture.

“The role business architecture can play in Metaverse and Web 3.0 and what this means“

Michael Clark
VP – Global CTO, Mastercard Data & Services

As we move into the next phase of digital, businesses will fundamentally change and require help navigating from web2.0 to web 3.0 where the value is now in the community and the need for speed is crucial, along with relevance across physical and digital worlds. In this talk, we will show how business architecture can play a role and what the business architect of the future will be focusing on and how to prepare for this new world.

“Unlocking Value Creation Force Multipliers of Business Networks with Business Architecture at Scale“

Suleiman Barada
Digital Business Transformation Practitioner

The sessions discusses the benefits that can be reaped when business architecture is promoted for adoption across business networks such as trade associations, unions, etc. When business architecture becomes the common language in the extended ecosystem, i.e. the entire business network, additional value is unlocked and may become exponential if leveraged to its fullest potential. Example use cases include but not limited to match-making (supply and demand side), M&A, co-creation, etc. The session will take the usage of business architecture to a 4th dimension with a thought provoking approach and is not intended to prescribe a particular model or a framework.

“A New Take on Strategy Execution“

Klas Sjödahl

Senior Enterprise Architect ARDOQ

As organizations undergo increasingly faster rates of change and increased business model complexity, it’s getting less relevant to define long term strategies, and more on how one is able to steer towards intended sustainable strategy execution. In this context, a new model emerges that focuses on ongoing value creation and distributed decision-making where the Business Architect has an increasingly important role to play. Now more than ever, it’s important for Business Architects to establish the views and insights that will support multifaceted complex decision-making and preemptively mitigate downstream pitfalls.

In this session, attendees will learn more about this approach and how to continuously balance demands and execution with intended architecture.

“Business and Solution Architecture Value Streams“

Paul Preiss
CEO & Founder, IASA

In this session we will dive deep into a better way to organize and deliver business and solution architecture as a partnership. The session will focus on real business architects and how they partner and ‘speak the same language’ as solution architects within a value stream. This horizontal flow gives the architecture practice the critical keys to success in a value based, digitally native way and centers it around strategy to execution but within meaningful levels of scope.
Throughout the session we will discuss critical aspects of the architecture practice and digital advantage outcomes like agility, velocity, capabilities and customer journeys.

“The scope of Business Architecture“

Christine Stephenson

The Enterprise Architect’s coach

In this session, we hope you take away a different perspective of what business architecture is evolving to be and how you can help your organisation to traverse this journey to establish the practice of business architecture.

“Effective Strategy Execution with Business Architecture“

Brian Cameron

Associate Dean for Professional Graduate Programs, Smeal College of Business

This session will discuss why it’s vital to develop a blueprint of your enterprise that provides a common understanding of the organization, and why this needs to be a core component of the strategy execution and transformational change process. Learn how the discipline of business architecture enables companies to see where they are, where they want to be, and how to achieve the end goal.

“A simple capability-based approach to translating strategic vision and goals into a roadmap“

Chuen Seet

Co-founder JourneyOne & Jibility

This session will cover a wide range of topics:

• What is capability-based planning, and how does it differ from project planning?
• Why is capability-based planning important?
• Our experience with capability-based planning as an EA and why we created a simple six-step approach
• A walkthrough of the Jibility Steps® with an example
• Applying an iterative and incremental method to create a minimal viable strategic roadmap (MVSR)
• Tools for applying Jibility Steps – Canvas, Miro, PowerPoint or a dedicated tool

“Developing Business Value Model using Design thinking Approach“

Raj Krishnan

Industry Digital Strategist, Microsoft

In this session, Mr. Krishnan will be demonstrating with a case study of how to develop a business value model using Desing thinking methodology. This structured approach will enable the business to identify the target customer segment, value proposition, channels and other components of the business model that can guide the solution development process.